In today’s digital-first world, it’s a comment you’ve likely heard before—“Why would I hire a designer when I can just shop online?” But while the perception may be frustrating, it also presents an opportunity. The designers who consistently book high-quality projects aren’t just talented—they know how to clearly communicate the true value of what they do. 

In this free webinar, celebrated business strategist and podcast host LuAnn Nigara will share the powerful mindset and messaging shifts designers need to confidently navigate conversations like these. LuAnn will unpack how designers often unintentionally undercut their value—and how to change that, fast. 

Join LuAnn for a no-nonsense talk about: 

  • What to say when someone questions your value as a designer 
  • Why the “shopping and styling” narrative is killing your credibility 
  • The crucial mindset shift that separates pro designers from hobbyists 
  • How to create your personal “power pitch” that educates, not defends 

This session is for interior designers who are ready to stop justifying and start leading the conversation about what they do- and why it matters.


Want to learn more about Studio Designer?

Studio Designer is the leading digital platform for interior designers managing and growing their design businesses, featuring fully integrated project management, time billing, product sourcing, and accounting solutions.

Want to learn how Studio Designer can work for your design firm? Schedule a call with our team: https://www.studiodesigner.com/get-a-demo/

We can’t wait to connect.

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